The reason for high pricing.
Hoover.co.uk seldom check their listings and yet they use reevoo.com to support their products, never checking sometimes that the majority of the reviews for some of the models advertised receive poor ratings. Sadly Hoover UK website is nothing short of shocking for mistakes, and tells a lot to the interested consumer who is about to buy one of their products.
Many years ago yours truly worked for Comet and then John Lewis as a merchant product buyer. I did the job quite well but then I discovered as to WHY franchises advertise the machines so highly.
Folks, they do so because each company like JL, Comet et al buy the products direct from the manufacturer, usually at elevated prices and not before any discounts. As soon as the first stock of products are sold, the companies then compete with one another on pricing to attract buyers.
That is the reason to why prices fall and rise - one only needs to look at the Vax website and
www.very.co.uk to see the changing prices before looking at the high street names like Comet, Currys, JL, House of Fraser's, Argos etc.
Some franchises are also fed up with price comparisons where the consumer will haggle over pricing to get the lowest deal. This is why, effectively John Lewis got fed up with buyers demanding cheaper prices for the Sebo X4 Extra - one of JL's best sellers for upright vacuums. Thus, why the Sebo X4 Excel exists - it is an exclusive model that is only available from John Lewis.