Rob, I couldn't agree with you more.
Hoover may have been unrivalled dirty fan cleaners, but by 1995 they couldn't compete with such high performing and far more convenient clean air machines. They were struggling to do so even before then.
Not only was the Turbo 2, 3 and 1000 ridiculously over priced, thet weren't a patch on Hoover's earlier machines and certainly not a patch on competition from Electrolux, Hitachi and Panasonic of the time.
Despite Hoover's success, from the 70's onwards they were always 1 step behind the competition. Put a 1980 Junior side by side with a Hitachi CV50, Lux 502s or Panasonic Jetflo and just look at how outdated it looks.
Times were changing and Hoover either couldn't or didn't want to keep up