Mid 60s GE Upright Information

VacuumLand – Vintage & Modern Vacuum Enthusiasts

Help Support VacuumLand:

I could totally see that only being sold for a couple years. It was likely a test market experiment and they didn't make too many. Eureka and Regina had already beat GE to the punch with these, assuming they came out prior to the GE, so there was likely just too much market saturation. Survival of the fittest.

I'm sure you already know this, but don't forget to check old Sears catalog archives too for additional vacuum documentation.
Agreed about the G-E Sweeper assessment. I think, too, that G-E, Westinghouse, Sunbeam, Singer, Shetland-Lewyt, and others were in such stiff competition with each other in that era that they were constantly test-marketing and designing new models to edge each other out. Those that ran behind were soon taken out of the race and replaced with others. It seems to me that others like Electrolux, Hoover, Eureka, and Kirby had their own competition in the '50s, '60s, & '70s.

Yep, I know about https://christmas.musetechnical.com and have posted some scans on different threads—thanks.

Yeah, Sears Direct—at least at one time—had a comprehensive database not only for Kenmore products but other brands, as well, as they maintained a large parts inventory for them all.
 
Agreed about the G-E Sweeper assessment. I think, too, that G-E, Westinghouse, Sunbeam, Singer, Shetland-Lewyt, and others were in such stiff competition with each other in that era that they were constantly test-marketing and designing new models to edge each other out. Those that ran behind were soon taken out of the race and replaced with others. It seems to me that others like Electrolux, Hoover, Eureka, and Kirby had their own competition in the '50s, '60s, & '70s.

Yep, I know about https://christmas.musetechnical.com and have posted some scans on different threads—thanks.

Yeah, Sears Direct—at least at one time—had a comprehensive database not only for Kenmore products but other brands, as well, as they maintained a large parts inventory for them all.
I still use Sears Parts Direct a lot to look up part numbers.
 
Whh=at was the competition for Kirby, Electrolux, Hoover and Eureka.
I presume that you are wondering why I lumped those four brands together. I guess it would be more accurate to put door-to-door brands like Kirby, Electrolux, Filter Queen, Rainbow, Royal and others together as direct competitors than with their retail counterparts.

On the other hand as Hoover and Eureka changed from direct sales to store sales with more extensive model options, they came into closer competition in various markets such as as luxury, mid-market, and discount department stores.
 
I presume that you are wondering why I lumped those four brands together. I guess it would be more accurate to put door-to-door brands like Kirby, Electrolux, Filter Queen, Rainbow, Royal and others together as direct competitors than with their retail counterparts.

On the other hand as Hoover and Eureka changed from direct sales to store sales with more extensive model options, they came into closer competition in various markets such as as luxury, mid-market, and discount department stores.
Hoover and Eureka were number one and two respectively for sales in the US and competed against each other more than they competed against other brands.
 

Latest posts

Sponsored
UnlistMe
Back
Top