Hoover uses vintage models to promote T-Series

[DysonAnimal]

Promo clip for Hoover's T-Series, which includes a few shots of vintage cleaners from the Historical Center:

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[tolivac]

its more of a promotion for their new "plasti" dumpster vacuums-they look pretty and nice now-but use em for a few years-and they looked like they are then fit for the dumpster-esp the bagless models-you will see what I mean-dirty bodies-faded plastic colors,the dust cups are clouded and dirty-and they smell NASTY.give me a METAL Convertable anyday over these things-and made in CHINA too!and bet that Hoover Convertable upright will still be going long after these pretty plastic cousins have gone to the dump.

 

[sanimatic]

I have to agree with Rex. These look slick in the video and I've heard good things here from some that have them. But they sure do seem like they are an even further decline of the overall quality than even the lines from the past few years such as the W2 and Savvy.

 

[williamr1248]

Hoover uses vintage models to promote T series

It is almost a slap in the face to show the high quality machines in the same time frame with todays junk.
I thought they were making cheap crap way back when they started making machines for Penny's and they came out with the Hoover Concept upright. What a dust blower,noisy and difficult to use the attachments. I believe the younger buying public thinks more of a Dyson or Kirby as a quality machine. It is very hard for us collectors to see it in the same reality because we remember what quality they had back in the 40's and early 50's.

 

[aeoliandave]

Here's an article covering the same topic with not-so vintage spokesmodel/Director of Brand Marketing Allyson Horst. The blurb is all the more interesting for what it fails to mention.

Click on the video over on the upper right to flesh out the back story.

http://www.wkyc.com/news/local/news_article.aspx?storyid=131970&catid=3

 

[sireluxomatic]

I thought it was a decent touch to weave a little history into the ad. Why not? Regardless of the differences in old and new (about which I'm not saying a thing), the name is the same, and the company that owns the name also owns all the heritage and history that goes along with it, for better or worse. I think its good that they're at least reminding people that there's over 100 years of history behind the products.

 

[aeoliandave]

2010 Hot Housewares for the Holidays

But wait! There's more...
"Like a carwash for your carpets'
By the time Allyson was finished stumbling through her presentation I was ready to go out and buy one.
Seriously.
Dave

http://kims.housewares.net/kc/products/events/Summer10/78327.aspx

 

[aeoliandave]

It's a jungle out there.

It would appear that TTI handed a few key people the pink slip in October 2010.

On this resume, reference Allyson is listed as FORMER Director of Brand Marketing • TTI Floor Care/Hoover

http://www.kaleidoscopeeyes8.com/KatePaullin-PrintPortfolio_SM.pdf

 

[DysonAnimal]

Hi Dave - thanks for comments - interesting to see Ms. Horst has 'bitten the dust', so to speak... her comment about 'technologies consumers don't even know they need yet!' might have been better left unsaid.

I always find watching development, testing and prototype analysis fascinating. I wonder why Hoover felt it would be a good idea to show a marketing meeting, where their executives discuss colour and sales? Might have been wiser to show an engineering meeting, where designers discuss performance and technology...

I thought it was nice to see Hoover's new owners are aware the company HAS a history, anyway, although dwelling on past glories will only take you so far...

 

[kirby16]

The thing is, is that they were using great vacuums, needless to say pieces of history, to promote a new piece of crap.

 

[DysonAnimal]

I'm not sure that a 1908 Model O, or a 1912 Hooverette, or a 1915 Friction-Drive Baby, could ever be described as 'great cleaners'. Yes, they've lasted a long time (wooden brushroll bearings, sateen bags and woven cords aside), but the T-Series would sweep them under the rug in cleaning performance, ease of use, lightness and filtration. They may have been the best in the 1910s, but they're certainly not the best any more!

 

[kirby16]

Yeah, but if these T series pieces of crap were around back in the '20's, the 700 would sweep the t-series under the rug.

 

[DysonAnimal]

'...pieces of crap.'

It's a shame we can't discuss anything rationally without using those kinds of expressions. And actually, I don't agree about the Hoover 700 comparison, either.

 

[joe22]

new "plastic" dumpster vacuums

leave it up to the marketing department

pretty girl
pretty colors
psychobabble

hoover...QUALITY...joke

 

[kirby16]

Whatever jack. Im leaving this conversation.

 

[gusherb]

I wouldn't count on the T-Series bagless lasting a day in the hands of the average careless rough consumer. I probably wouldn't even recommend the bagged version I have to most of my relatives.

 

[sireluxomatic]

Upset

Alright, I have to get this off my chest; agree or disagree with me, laugh at me, ignore me; I don't care. This is in response to Chase's "New Hoover" thread as well as this one.

I have overwhelmingly vintage vacuums in my collection, but lately have been interested in getting something new, whether from the manufacturer discussed in this thread, or by certain others. I come here to the Contemporary forum to read information about new models, make comparisons, weigh possibilities, etc. I'm wondering...is it even possible to see a sensible thread on here, where people talk about new machines, pros and cons, etc, without all the negativity?

If people don't like a machine BECAUSE its new, or BECAUSE its made of plastic, or BECAUSE its made by a certain manufacturer, fine, but why bother even commenting on the thread at all? You can call me a wimp if you like, but I'm really wary before I post anything on this forum, or make comments or ask questions (including this post), and when I do get something brand new, I strongly doubt I'll be posting about it here. You can say that I should ignore the thread, or the negative comments therein, but how else are curious people like myself supposed to make any decision at all about new machines if we can't read a sensible thread about them on the Contemporary forum???

As I said in my original post, I thought it was a good idea to show some of the Hoover history in the ad. Even people who know nothing about vacuums and other appliances are familiar with the "Hoover" brand. If TTI had completely ignored the history of the company, what would the reaction have been?

Truly sorry to take over the thread like this, but this feeling has been boiling up for a while now and it had to come out. It might be worth pointing out that I've been here for a little over 3 years now, and have never gotten upset or angry, with anyone, anything, or any brand, but there's always a limit.[this post was last edited: 12/5/2010-13:38]

 

[scvacuumguy]

The T series is our "entry level" machine. We sell it for $99-$139 and as I have said before, it is on the floor to simply satisfy that price point so we do not lose a customer. The machines are a joy to work on, they are very easy to repair and most do not have the brush roll problem that the similar Dirt Devils have. The ONLY warranty repair we have seen is the recall on the cord reel.

 

[suckolux]

I think they offer a lot of cleaning and ease of use for the price point, many only want a use and toss when it breaks machine, never thinking of maintaining it.My mom could make it last forever I am sure.