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adamthemieleman

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Sep 9, 2013
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Another day at work, and a lady from Dyson turns up to our demonstrator with a trolley with a Dyson box.

What is in this box you may ask?

I spotted it almost straightaway, it was a brand new shiny DC54 Cinetic.

I got to have a play with it, very impressed, it is indeed a sexy looking machine, the shroud is 20 micron stainless steel, with all 52 of its cyclones spread on two tiers.
Similar to a DC39, the grey button ejects it, but rather than a filter, it's open, so you can see the oscillating tips at which do all the work.

Lovely machine, has a redesigned floor head, with a sculptured brush roll which aids with vibrating the carpet, it features the nylon bristles and the carbon fibres, like the ones on the DC50 and cordless.

It picks up extremely well, with our test of flour and oats. It's quiet too, but most of the specs are the same as the dc39, such as weight, wattage and Ball movement

We will be stocking the dc54 animal complete and multifloor, we have a rep training us more next week, and the machines are officially launched at the end of the month, I cannot wait
 
And with all this new "Technology"

...is there any kind of customer training which shows how to make best use of a vacuum cleaner as part of regular home-maintenance schedule? I doubt it. That would be too 1950's for Dyson to consider. As we know, if it occurred in the past, it MUST have been bad and it MUST be forgotten.
 
And I have no doubt that all this blinding new "technology" will come with a blindingly expensive price tag as well!


And the sheeple will all flock out to pay it and make Mr Dyson even richer - all in the name of getting one up on the neighbours.


 
 
Its a bit like the Hoover Purepower constantly having more and more Watts of power - more means better to the consumer.


I would have thought that Dyson applies the same thought to cyclones - the more the better in terms of getting increased sales.


I have to admit that they do look impressive - although I bet they don't give the vac any more suction power than a Purepower.
 
Sales

Once again I am at a loss as to why Dyson is bothering to bring so much out on sale, because as a business, he has the market cornered. The constant changing of designs is, in my eyes, nothing more than Dyson doing what Dyson enjoys doing. Nothing wrong in this of course, that is to say if everyone who works at Dyson is getting a good deal of thrills from it, but from a sales point of view I have no idea what the point is as most people interested in the latest model would have purchased a Dyson cleaner whatever it was.

The fact that other companies have kept many a design running for years and years at a time is proof that there isn't much business need to keep updating appliances. Of course, the likely truth of the matter is that computer technology is changing all the time, and Dyson wants to be seen to be in that same league. As there have been few leaps in vacuum cleaner designs now that we know what they do and what we need them for (let's face it, they are a bog-standard appliance which moves debris from A to B), Dyson are now having to invent more ideas to solve invented problems.
 
Or to justify the high asking prices Benny - I mean, if it was seen that Dyson wasn't forever releasing new technology, they might start thinking "why are we being asked to pay so much for what is essentially a Far East mass produced plastivac?"


Dyson does claim after all that the prices asked pay for all the R&D that takes place at Malmesbury. But it does seem that it is, as Benny says, R&D for R&D's sake.


In the time that Dyson has released over 50 models of vacuum cleaner, Kirby has only released 1, which as had a few facelifts along the way, but is essentially still the generation 3 launched nearly a quarter of a century ago - and what's more, the Kirby comes within the 900W power limit what will be imposed in a few years time!
 
One other question is what do Dyson supply now to people who don't want a Ball model? I mean not everyone likes the ball uprights do they? I still think they should have a line in the more traditional wheeled vacs like an update to the DC33. He is losing sales by discontinuing wheeled vacs in favour of all ball models.
 
The dyson is nothing likeThe wattage on the Hoover Pure power It makes the air going through the machine cleaner And makes it harder for the filter to get dirty Like compare the DC 02 against the DC 39 The filter Gets dirty quickly on the dc02 dc01 dc03 dc04 dc05 . And I've noticed in my Dyson DC 39 I've had it for about a year and The filter completely spotless So cyclones are Not there For show actually serve a really good purpose Like the DC 54 If you look at the videos It doesn't have a filter And it says the machine will Never lose suction its lifetime So if you only have two cyclones You will lose suction fairly quickly Compared to having 20 or 30 or 54 Cyclones You barely have to clean the filter And I use my Dyson DC 39 every single day And it Has never lose suction And I have never clean the filter in a a. a year.
 
He has even discontinues the Wheeled Cylinders - quite a shame really, but when I had a DC04 briefly I found that quite clunky & hard to move around sharp corners. When seeing models of Ball Cylinders in use they seem to require a sharp pull by the user as they don't easily move about by themselves.
 
Ah, but when I was using a DC07 regularly I was surprised with how clean the pre-motor filter stayed - it only needed cleaning very rarely, and that only had 7 cyclone cones. It was a very efficient vac in my opinion, one of the best that Dyson made, but very noisy.


 
 
Many older people who have arthritis complain that the ball models are not easy to manoeuvre as they need a lot of wrist movement, and many end up on Ebay for this reason. I Used the DC15 and was impressed with it but ball technology is not for everyone. Dyson seems to be aiming his products more at the younger generation now - with older folk more apt to buy a more traditional vac with wheels, that they can control easier - especially the upright type.


Personally I cant see the point of a ball on the cylinder vac - they are no more agile really than the DC08 design with wheels.
 
See now you getting it I don't know how many cyclones are in the Dyson DC 39 Let's say 30 As you said the DC 07 You're only have to clean them Rarely And What about the DC 39 you probably never have to clean filter until ages Because all of the cyclones .The Dyson DC 07 is really noisy In my opinion Dysons technology now is way more advanced than it was Dyson is likely Apple version of vacuum Expensive but worth it. :)
 
The issue I see with the new DC54 is the internal bin shroud - although its a nice stainless steel affair, the fact that it is 20 micron (like a sieve with very small holes)  means its become more like a bag material, and as such, over time the shroud itself will become covered with fluff and dust and get clogged up, so that no air flow can end up reaching the cyclones. The shroud has now effectively become the pre-motor filter, with the cyclones effectively catching the very fine dust that get through the shroud.


On older models like the DC07, the shroud was full of fairly large holes, and even though it got covered with fluff eventually, it still let air through.


I also note that the shroud assembly on the DC54 seems to take up most of the space in the bin, so would not take long to get clogged with fluff.


So either, you are gonna have to clean the traditional type foam filters on the older Dysons, or clean the bin shroud on the DC54 - but in any case you are still gonna have to maintain them, or they will lose suction.
 
I do see your point The Dyson DC 54 looks like has very small capacity The DC 54 has oscillating tips on cyclone so they don't get Clogged up Have you seen that video where they show it And the DC 07 I've seen machines With the cyclones completely packed with Fluff. By the way my name is Josh You've got a very nice collection :)
 
Stuuuuuf trying to unblock and clean that in 4-5 years when you've picked one up from ebay for 20 quid, or the side of the road for free.

Whoops, what was that, £432? (Could only find $799 on dyson.au, so converted it... stand to be corrected but I doubt by much!)

I had a car for £400, it was more reliable than I expect this will be...
 
When I used my Hoover Jazz Cylinder today, I found that halfway through I had to take the pre-motor filter out & vacuum it, something I have done before, otherwise it takes ages to suck anything up. So much for No Loss of Suction, Hoover. I am quite dissapointed by that, I have already had to replace the filters on it as they fell apart when I washed them, which at £19.99 wasn't cheap, but I mamaged to get them for half that price.

No wonder I am after a premium brand, Bosch look very tempting.

As for the Dyson, they now need to focus at what their prices should give, durability. None of their latest models have that, display models in shops have been broken very easily & demo models on local electric stores. The Dyson might have 50 odd cyclones but soon it will double that & more. Oh I do worry about the future of companies such as Dyson.
 

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