Electrolux USA/Aerus Manual Cover Caboodle

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??, Model 1623/LE (Limited Edition)--store version *note the bold serifed letters without the "boat-shaped" border:

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Thanks for your information, John. I thought that reply #13 was 1968, but I wasn't sure. I found most of the pics on eBay and just went by the years, if any, that were listed. As for the Olympia One, I thought you'd mentioned before that it debuted in April 1978. Also, somewhere I had read from another person on Vacuumland that the original Olympia One manual didn't have pics on the cover.

I'd hoped you'd offer information and am also hoping that you will be able to add to what I have posted so far.
Thanks again.
 
Kevin....

Thank you for posting these manual covers....being an Electrolux guy myself, I love looking at the different manuals through the years....I hope you don't mind me adding to your thread, but I have a manual I didn't see in your lineup, so to add to it, here is a cover from a 1950 Lux XXX manual.....

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You're welcome for the thread, Charles and Steve. Glad you like it!

And, Steve, I'm glad you posted your own manual cover. Feel free to post more. I hope other do, too.


Here is the Model S "Special Model" (don't know the year for sure; am guessing that it was the only version which would make it 1957):

I wonder if the Model T had its own manual?

kevin++5-11-2014-20-28-30.jpg
 
Kevin

I have one more to contribute to this thread that I didn't see posted. A really nice lady from Aerus sent me this manual some time ago to go along with my metal body UltraLux...enjoy :-)

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Thanks for the posts, Steve and Nicholas. I've never seen either one before!

I'm still confused as to why Electrolux used a bold wordmark (name without graphic--such as on the Grand Marquise manual), a roman wordmark (such as on the Ultralux manual) and the "boat-shaped" logo (such as on the Epic 6500 SR manual--see reply #29) at the same time. Until now, I'd thought that the first was used only on the commercially-sold machines, the second was used after the "boat-shaped" logo was dropped (which I don't think was ever the case now), and the last was used on the personally-sold machines--at least through the Model 1521s. I've taken for granted, though, that all the Model 1521s were sold door-to-door. Is this correct?
 
All

steel bodied machines were sold door to door. That means the 1521 was sold door to door. The only cleaners not sold door to door were the Special Edition models and the models they sold in the stores for that short period.
 
As

far as the lettering was done, that was advertising, the company people in charge of giving change. Who really knows. The grunts that sell or sold wouldn't know.
 

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