Electrolux Model "G" color.......

[1926700]

ok, i got a question regarding a Electrolux model "G". The day before yesterday there was a early 1961 ad for the model "G", but there was something not right about it.....the machine most differently looked blue....now myself being very familiar with the "G" i know darn well every one ive ever seen is most certainly turquoise......so i knew i had another ad in my pic stash, and that add shows it as its correct color....so were the colors just  muted in the early ad??? Or is there something i dont know....??????

 

[1926700]

the later ad......

showing the correct color

 

[kenkart]

I noticed..

The First ad is actually later than the second, the reason is if you will notice the machine in the first ad has a detachable cord on the power nozzle, the second one shows one long cord from machine to the power nozzle, but I believe the difference in color is just the difference in printing, as far as I know the G was the same color thru its run until changed to the tan color in 67.

 

[kirbylux77]

Jason

Just a stab in the dark here- and this is totally a wild guess! I have seen some Model L canisters that were a dark, almost navy blue color. Could it be possible perhaps for a short time that Electrolux was making the Automatic G in this same color as the Model L?? Or, perhaps this was a color Electrolux used for factory refurbished Automatic G's. So perhaps that's why a blue one wound up in an advertisement.

Another thought that just came to me as I was proofreading this message....perhaps this blue color was an experimental color they were thinking of using for the Automatic G, so they used the experimental model in the ad but later decided to stick with the turquoise??

Hope you are doing well....Rob

 

[kenkart]

Re Dark Blue models

Those were factory re builds.it is a hammertone color.

 

[hygiene903]

I Agree With Hans

Having worked in Printing for most of my life, I can vouch for variations in color, which may sometimes even occur throughout a run. Process color is run with cyan, magenta, yellow, and black, and even slight variations in any of these colors will cause a difference in the end result. And yes, it was more common back in the days when these ads were produced. In those days the ink fountains on the presses were manually controlled, but since the 1980's they have been computer controlled on the multi-color presses, and are much more consistent.
Jeff

 

[dysonman1]

All model G's were the same turquoise color. Hans is correct about the sequence of the ads. Electrolux was still selling the Automatic F with PN-1 in 1960. The cord on the power nozzle was one long continuous length with three 'clips' to hold the cord to the hose. The first Model G's had this as well. The 'vacuum of the day' ad shows the plug at the operator end of the hose to disconnect the power nozzle cord, but there were still three clips to hold it to the hose. In April, 1962, the vinyl 'straps' were introduced (and an 'electrolux' embossed button hook given to the salesmen for assembly) to the hose cord.

You'll also notice in the 'vacuum of the day' ad, the address of the Home Office in New York had changed. 500 5th Avenue was it's address for decades.