Wonderful chronology of fantasy Dyson owners.
I agree that most of the time, people buy vacuums on style, color, appearance, how "cool" it looks, and all of the promotional media that the vacuums produce. Dyson marketed a very good idea...that most vacuums clog and that they lose airflow and that brilliant James Dyson set out to save the (vacuum cleaning) world. The concept is particularly approachable because using a vacuum is, for most people, a chore and they can identify with the idea of the perfect stylish vacuum to save their daily lives. Of course vacuums lose suction when they fill up with dirt. Of course toilets overflow when they are jammed full of debris...this is a fact of physics. Ironically enough, many people are proud to show you their cutting edge clog-proof toilets, too. However, the devices haven't really changed the overall idea of how and why we use vacuums as functional and utilitarian devices. Most people bemoan doing housework, dusting, washing up, etc. and we always see a new appliance developed to make solve the problems that are inherent in the "work" of it all. However, wasn't the prior model supposed to solve all of our problems? And the model prior to that, and so on.
I haven't used a Dyson except for one that was loaned to me for a couple of weeks. The vacuum was not for me...I have large husky dogs and a bagless vacuum simply cannot keep up with the hair the way a bagged vacuum can. I thought that the Dyson was somewhat attractive, I was using one of the "ball" versions, but it seemed to be made of cheaper grade materials than I am used to. As far as the manoeuvrability of the Dyson goes, I felt that a Sebo Felix was just as agile and so much better at getting underneath objects--The Dyson couldn't go more than a few inches under my sofa.
But, it is often fashion that sells and there is a customer for almost everything. Some people love their Dysons and that's great. I'm happy for them. A Dyson, however, is not for me and I can't understand why people are so devoted to them when there are so many vacuums out there that have more flexible and utility-friendly designs. Mass-merchants have really done well to promote the Dyson line, as there appear to be several "exclusive" variations of the vacuums available from different outlets. I guess that this is clever, but I would rather purchase something from a dealer that can provide service, after-sales support, and who can make certain that the customer is taken care of long after a mass-merchant vacuum has gone belly up.