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If you think about it, Whirlpool was private labeling a lot at that time.  Kenmore certainly.  But they also took the power nozzle they were making for Sears in the mid 1960's, added a fan to the neck, and added a red bag to the handle, calling it an Advance.  They added a hard bag compartment and called it a Kenmore.  They added a wand and called it a power nozzle.  Before the Oreck was an "Oreck" it was a black Whirlpool.  Oreck sold it as a Whirlpool, then changed to McDonald Electric when Whirlpool discontinued making any other vacuum than for Sears.


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