Eureka Model Ranges?

[texbodemer]

Out of curiosity, does anyone have any other full-line Eureka upright advertisements like the one I shared (thanks OpelGTKarl)? Also, any ideas when it's from (I'm thinking it's 1972, based on newspaper advertising available.)

 

[paul]

Thanks OpelGTKarl for sharing the advertisement and Nick for posting it here!

I hadn't realized that so many upright models were available at one time, along with the wide headlight lens hood style originating at that time. I think it could either be 1972 or 1973, because it seems that 1970 & 1971 still had the 2070 Lagoon Blue line along with the Moss Green/Fawn Beige line introduced in 1968, and the 1974 line-up would include the new 1400 Series.

The descriptions are awesome and will help you categorize and compose your list.

I hope others can provide line-ups from other years. Do you have the one from 1991 posted on another thread?

 

[paul]

I found some others; although I'm uncertain of their publication years, except for the 1969 (white/yellow) brochure and 1991 catalog page. I think most - if not all - were posted by Spiritof76.

 

[kirbyclassiciii]

Paul

Photo 3 of 6: there it is right there, the 1401! The most no-frills out of all the uprights.

~Ben

 

[paul]

Ben

Yeah, I thought of you when I noticed that! I wonder if that would have been produced in observance of the company's 65th anniversary in 1974 due to the use of the script logomark?

 

[paul]

Sales Lines

In attempting to figure out Eureka's rationale back in the day for producing extensive upright models concurrently, it seems that different models/model sets were sold at different types of retail stores such as:

Floor & Surface Care dealers - full
Department chains - 2-4
Discount chains - 2-4
Variety chains/Mom & Pop - 1-2
Hardware chains/Mom & Pop - 1-2
Appliance centers - 2-4
Drugstores 1-2
Premiums - stores & catalogs 1-2

What's your take?

 

[eurekaprince]

And to complicate matters, Eureka also produced clones of their cleaners branded with retailer brandnames like Montgomery Ward, JC Penney, Western Auto, Eaton Viking (Canada) and Baycrest/Beaumark (The Bay in Canada). And there were also the special editions made for KMart.

 

[texbodemer]

Regional varieties?

I'm also thinking that some ranges were regional. I'm basing some of this theory on what I've noticed with typewriters--in the Seattle metro area, of typewriters that came in a choice of red, harvest gold, light blue, and gray, light blue and gray are the colors I'm most likely to find. Similarly, most of the vacuums I've seen, including Eureka and Hoover, are either white, or some shade of blue. So, I'm guessing that most of the Eurekas sold in the Northwest are models that came in blue.