I will concede that the telepathic comment was very thoughtful. It was quite witty, but far from accurate. I've never seen a Kirby, Rainbow, Electrolux, Tri-Star, Royal, Filter Queen, or Thermax advertised on TV. Panasonic is very rarely advertised on TV.
I guess all of those successful and much longer-lasting brands have used Jack's so-called telepathic ads for quite awhile and have been very successful.
Dyson floods the market with expensive time-slots and ads promoting a big-box store machine. It would be interesting to find out just what percentage of the Dyson's retail value makes up for advertising and promotion costs.
Like I have reiterated many times, I do not HATE the Dyson, I do feel it is not very user-friendly for the average American consumer. Most of the parts have a very cheap feel to them, and it is extremely easy to break. If someone takes care of their products and can put up with the features on the machine, then by all means- get a Dyson.
